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Take Advantage of a Portable Credit Card Reader to Increase Sales


The release of a portable credit card swiping tool that can be connected to a computer using the USB port is apparently good news for entrepreneurs, especially those who frequently have to go out of their establishments. With such a device, Credit Card Processing can be performed anywhere as long Internet access is available because it can be plugged into any computer. The entrepreneur can make use of a borrowed computer with Internet access or plug the device to a notebook computer that he has brought along with him. This is only allowed because the company that performs the processing of the payment is one that utilizes the Internet like PayPal. All the entrepreneur has to do is to connect the swiping tool, access the website of the processing firm and enter information by simply swiping the card.

Actually, it is possible to enter the information through the computer keyboard but this will require a much longer time to do as compared to swiping the credit card in less than a second. With the use of the Credit Card Reader, the payment transaction is much quicker, which means that more payments can be accepted during a certain period of time. This is even more beneficial when you are out there in the field because usually, your time to sell products and services and accept payments is quite limited. In addition, there might be an error in entering the information manually, especially with the relatively large number of digits usually used as credit card numbers. Just a mistake in one digit will cause a problem in the prompt release of the payment to the merchant, which is certainly not good for business because it can severely affect cash flow.

Businesspeople who often market their services and products in flea markets, trade shows and similar events may realize the importance of this device, especially those who have already experienced entering card information using the computer keyboard. The convenience of Card Processing with a simple swipe of the credit card is quite obvious when you compare the time it takes to accomplish the task, not to mention the much higher accuracy. Meanwhile, because the processing is through the assistance of web-based firms like PayPal, the fees to be paid by the merchant may in fact be lower compared to those charged by the standard processing companies. And there is no need to worry because customers do not need to sign up with PayPal for their credit cards to be process. Also important is the fact that such companies utilize advanced strategies to determine if a particular transaction could be fraudulent.




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