E-mail is one of the biggest and most important tools an internet marketer has in his toolbox. Email is used by internet marketers to do business, of course there’s much more to it than that. As you know, aside from other purposes, the main purpose is to make sales to your subscribers. Your task will be much easier if you’re using an email management system that you can count on at all times. In the world of e-mail marketing there is a large rivalry for “best” helper between GetResponse and Aweber. Both are popular, well-known, and have large customer bases; so that made us decide to check them out and see what’s what.  I’ve been using it for my play guitar mailing list and it absolutely works great.

One good thing about GetResponse is that they have a long business history. GetResponse operates in the e-mail marketing field, they provide a service to e-mail marketers that enables them to automate and customize their email marketing to fit their business; their main competitor is Aweber and they both have been around for more than a decade. They must be providing an excellent service if their direct competitor over a decade old. GetResponse offers the standard helpful features that other e-mail marketing services offer. The basics include the ability to create an opt-in page, creating a sequence of messages that get sent out automatically, and ways to manage your list that you would’ve never dreamed of. It’s surprising to find out that many marketers don’t do the one thing that can increase their profits more than any thing else, test and tweak. Testing out e-mail messages can take quite a bit of time which is why so many entrepreneurs have turned to split testing. The concept and practice of split testing is simple; you take one thing and turn it into two or more by changing small details and then send it out to different viewers and record the results. With GetResponse you can create five variations and groups of recipients. Now you can increase your conversions faster. Better get to testing.  This works especially well with PPV as you will learn in the PPV Playbook.

Just choosing which email management service to do business with can be a headache in itself. When choosing a service, you better be sure it includes a way for you to give optimal customer satisfaction. Conducting surveys can be very helpful in marketing and you will benefit from GetResponse’s proprietary survey technology. The information that you generate from a survey is invaluable, you are essentially gathering your customers thought and wants. These surveys can help you better target your market as you develop new products for your clients and contacts to purchase. Take the guesswork out of making business decisions. I have a play guitar for beginners email course where I do just that.  It converts great! E-mail marketing can be a great way to earn a living online. But you will need to put a lot of effort into your business before you can realize the full power of email marketing. This service is more than a simple e-mail manager.

It’s a business building service, too. Check out all they can do for you, plus compare them to all the rest that are available. We’re pretty sure you’ll find them to be superior in the industry.