“A logo is the first thing that catches the eye regardless of where it is placed. Creating the best custom logo design would be the right thing to do since it would reflect a business’ identity, look, and service. Here are some dos and don’ts for custom logo designs.

Describable, memorable, attractive and unique. These are the four attributes that your logo must have. It should also be scalable meaning, it can be reduced or enlarged to any size because they will be appearing in almost anything related to a business, from a business card to a billboard.

It should be perfect in any color scheme which means a logo should be effective in black and white or in color. Make sure that it fits the business and the purpose of the business. A mailing company goes with something with an envelope. The message should stand out and so that it can be communicated clearly.

Always ask others to give feedback on the custom design. Listen to their feedback because they matter. Ensure that some research is done related to the field. Doing this will give you tips on what works and what does not. Make sure to use colors for your emblem that would complement each other instead of clash against each other. The size, color, shape and design of the symbol must remain the same at all times. Make sure that your design is catchy and make sure that it is original.

You should never copy other’s work. Remember that a logo design is the business’ identity. Choosing fonts that are too fancy should be avoided. No matter what size a logo is, it should be readable. Never use all caps and don’t split up important parts of your design. Make sure everything in your logo is unified including the logo itself, the images and the slogan.

Avoid placing the logo on a pattern, image or textured background. Place it on a solid color or white background. Be consistent with the color scheme of your custom design. Changing the design or the color scheme of your logo on a regular basis should be avoided. Keep your design consistent and constantly the same.

Boxing your logo is not advisable. Don’t use different font designs in your logo and also don’t use shadows and stretching effects on your logos, because they won’t look nice when resized. Fonts that are hard to read and see should be something that you should stay away from. Colors that clash and a photograph as an emblem should also be avoided. Dull, boring designs should be avoided but this does not mean that you should create a very complicated design.

Make sure to remember these tips because these can help you when you design a custom logo for your own business.”

Hiring a company that specializes in logo design service is not that easy but you can find one as long as you are patient and smart enough. In fact, there are many logo designer today. You just have to ask for their samples and compare each company’s products before deciding which one to go with.