For those people who are engaged in Internet Marketing – whether for their own products or the products of others – the landscape has changed dramatically in the last several years.  Up until 2008 the driving force in internet marketing was the use of published articles.   While it is as important as it ever was, article marketing is now a greatly altered marketing vehicle.   Prior to that point you could write an article using PLR or ‘borrowed’ copy and that was good enough.   You then submitted this article to hundreds of free article directories who would publish it, providing thereby thousands of back links to your site.  

Following that, there was the downstream effect of other, member sites who could then download and/or republish that same article – with the links intact.  As a result of this process, you multiplied the effect of that one, single article many times in terms of the number of back links to your site.  

While article marketing is still highly critical to IM success, it is a very different landscape now as opposed to just several years ago.   Because of the tendency for cheaters and black-hat marketers to plagiarize and steal published content, along with the infamous replication techniques of publishing the same article on hundreds of directories, Google’s software robots have become quite enhanced.  It is now recognized that publishing more than one copy of an article is counterproductive as it results in credit for only that one, first and unique version of the article.   In addition, Google’s content filters can now detect any of the old, favorite ‘games’ like rearranging paragraphs to arrive at a ‘new’ version of the article.   The result of all this is that any intent to market or publish an article that is plagiarized copy or duplicate versions will result in either single-copy credit or being sand-boxed.

Therefore, your revised efforts in regard to internet marketing should be in the direction of what is new and powerful.  There are still many subset of IM wherein you can multiply your links and their value with the help of replication software. One of them is in auto-submission of Blog Comments and the like.  There are several reputable – albeit expensive – services that will generate thousands of back links using a few established comments or blog posts.  Be sure to always update your windows registry after any serious marketing effort.  You can purchase and download a top registry software package that does this.  They also perform the other registry fix functions that accomplish any needed Registry Repair.

There are also thousands of blog sites with original copy that you can republish – as long as you leave the author’s resource block intact.

Lastly, there is the exciting and highly-effective category of IM technology called RSS and Hotlink Feeds.   These technologies allow for direct, real time linking of authority-based content into your site.   Again, these are not free but they definitely work.  Do not forget about article marketing.  Remember, you must begin your efforts with original, non-PLR, non-plagiarized article content.