Although some would argue that the world is flat, in fact the location you choose for your office and business does matter. Not only is public perception altered by the area you base your main office out of, but the location of your office within that city will either attract or repel the gifted job seeker.
Choosing a location is a crucial aspect of your business. For example, if you have a Madison Avenue address in Manhattan your business will be seen differently than if you were located in rural Oklahoma . If you are looking to relocate your business to another state, the best choice you can make is to lease temporary housing on a short term basis before committing to a longer lease or mortgage. Corporate housing can be leased for as little as thirty days or as long as several years. They are rented at a flat rate that includes all linens, housewares, furniture, rent and utilities including basic cable and local telephone. Renting corporate housing in your new city gives you the option of having a trial period before the business is more firmly grounded.
When selecting a location for your office within the city, here are five items that you may want to consider:
- Proximity to public transportation, as well as major highways. The easier it is to get to your office , the more likely you are to attract clients and talented job seekers .
- Expansion potential. As your business grows, so should you be able to expand into your space . It’s less desirable to have to pack up and move every few years .
- Storage space. Storage space is important , because like expansion potential, you will need a location to put client files as your business expands.
- Soundproofing. Your receptionist will thank you for the lack of ambient noise on each phone call he or she receives.
- Length of lease. Test out your surroundings before committing to a longer lease. After all, what seems like a quiet location may become noisey during rush hour, or at other certain parts of a day. Negotiate a short term lease if you can.
Deciding upon a place for your office and business is an important aspect of your business plan, and should not be taken lightly . You want to decide upon a place in the world that reflects your brand image, as well as a location in the city that will make it easy for clients and job seekers to locate you.
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Author: Lisa Brown is a Sales and Marketing Associate for Almost Home USA, a nationwide corporate housing company whose goal is to provide such excellent experiences that clients feel almost home. If you are in need of furnished apartments or temporary housing, Almost Home USA might be your best solution.